Search Engine Expectations
How search engine works
Understanding Search Engines
A search engine is a software that follows set rules and protocols technically tailored to honor the website that meets the ranking requirements, and the ranking, of course, is dependent on the algorithmic behavior of a search engine.
Not understanding how search engine works could lead a lot of people, especially the new business owners astray and maybe blindfolded by SEO marketing pranks out there, making it impossible to “bring home the bacon”.
A lengthy list of SEO conditions might be intimidating and conceivably make you fall victim to dabble money on what it’s not even needed to get the right exposure for your business. Nonetheless, getting to the top 10 of SERPs may take some time and potentially require a genuine input of search engine optimization strategies, but doing it well could lead to a windfall in the long run.
SEARCH ENGINE AND HUMAN
The index term (keyword) used to query the search engine for a result is not static but constantly changes with user’s emotion, needs, and psychology of the user’s intent, so If you were ranked well for a particular keyword today and found out it has changed a few days or weeks later, don’t be alarmed or frustrated. That is why you need to build a search term theme that targets almost 90% of your business really represent.
Consequently, the swift changes and trends of the searched words all scaled down to solving a particular problem pointing to one of the factors the algorithm consider the most. The search engines, however, consider hundreds of determinants to scale the page ranking and one of the most pressing elements that attract the attention of search engines from my experience is the On-page elements that constitute of 6 keyword-power tags.
Guess what, you don’t have to be a seasoned SEO specialist or content strategist to be conscious of how search engine works, it is a basic ethical practice for online business owner to know, only if you want to take the bull by the horn and effect some changes.
Technicality and basics of seo
It doesn’t really matter how much you have spent or what strategic approaches have been taken, the simple reality check is to understand what the search engine wants and how to provide the needs to them. It requires though the technical effort to accomplish these tasks, way better than spending fortunes looking for overnight success for ranking.
The techniques of SEO are based on understanding how the search engine collects data from the user’s queries and match them with the web document containing the term using the PageRank factor to measure the quality of the page with the keyword, the links in the document, links to the document, the age of the web page and much more.
“Having a beautiful website with emptiness or with junks packed with stuffed very much unrecognizable by a search engine is an absolute waste of resources. Spending time to build constructive assets is the way forward. ”